Formulated with a blend of nutrient-rich, high-quality, plant-based ingredients, our gentle baby shampoo and body wash helps to thoroughly cleanse your baby without any harsh or drying ingredients. Gently cleanses with the soothing properties of calendula and chamomile extracts so nothing is left but soft, clean skin and hair. From our family to yours, NOW® Kids and Baby products are formulated with the cleanest functional ingredients - without harsh chemicals - to safely care for the little loves in your life

No Artificial Fragrance, Parabens, Phthalates, Petrolatum or Sulfates 

Gluten free

Wheat free

Animal product free

Non-GMO

Vegetarian

Vegan

Cruelty Free

Paraben Free

Phthalate Free

Sulfate Free